--- title: Itaconix and AkzoNobel move from the technical evaluation phase to defining a joint marketing effort for Itaconix bio-based chelates description: Itaconix and AkzoNobel move from the technical evaluation phase to defining a joint marketing effort for Itaconix bio-based chelates image: https://8820271.fs1.hubspotusercontent-na1.net/hubfs/8820271/Itaconix-and-AkzoNobel-move-from-the-technical-evaluation-phase-to-defining-a-joint-marketing-effort-for-Itaconix-bio-based-chelates.png --- ### Find what you're looking for Search - [ Applications ](https://itaconix.com/applications) - [ Categories ](https://itaconix.com/applications) - [ Dish Detergent ](https://itaconix.com/applications/dish-detergent) - [ Fabric Care ](https://itaconix.com/applications/fabric-care) - [ Household ](https://itaconix.com/applications/household) - [ Pet ](https://itaconix.com/applications/pet) - [ Beauty ](https://itaconix.com/applications/beauty) - [ Hygiene ](https://itaconix.com/applications/hygiene) - [ Claims ](https://itaconix.com/claims) - [ Safety ](https://itaconix.com/claims/safety) - [ Performance ](https://itaconix.com/claims/performance) - [ Affordability ](https://itaconix.com/claims/affordability) - [ Sustainability ](https://itaconix.com/claims/sustainability) - [ Products ](https://itaconix.com/products) - Key Attributes - [ Scale Inhibition ](https://itaconix.com/products?function=%22Scale+Inhibition%22) - [ Dispersion ](https://itaconix.com/products?function=%22Dispersion%22) - [ Chelation ](https://itaconix.com/products?function=%22Chelation%22) - [ Odor Neutralization ](https://itaconix.com/products?function=%22Odor+Neutralization%22) - [ Foam Enhancement ](https://itaconix.com/products?function=%22Foam+Enhancement%22) - [ Film Former ](https://itaconix.com/products?function=%22Film+Former%22) - Cleaning - [ Itaconix® DSP 2K® ](https://itaconix.com/products/itaconix-dsp-2k) - [ Itaconix® TSI® 322 ](https://itaconix.com/products/itaconix-tsi-322) - [ Itaconix® TSI® 422 ](https://itaconix.com/products/itaconix-tsi-422) - [ Itaconix® ONZ™ 100 ](https://itaconix.com/products/itaconix-onz-100) - [ Itaconix® ONZ™ 105 ](https://itaconix.com/products/itaconix-onz-105) - [ Itaconix® ONZ™ 400 ](https://itaconix.com/products/itaconix-onz-400) - [ Itaconix® ONZ™ 405 ](https://itaconix.com/products/itaconix-onz-405) - [ Itaconix® SF 505 ](https://itaconix.com/products/itaconix-sf-505) - Beauty - [ VELASOFT® NE 100 ](https://itaconix.com/products/velasoft-ne-100) - Hygiene - [ VELAFRESH® ZP20 ](https://itaconix.com/products/velafresh-zp-20) - [ VELAFRESH® ZP30 ](https://itaconix.com/products/velafresh-zp-30) - [ VELAFRESH® ZP75 ](https://itaconix.com/products/velafresh-zp75) - [ VELAFRESH® ZP95 ](https://itaconix.com/products/velafresh-zp95) - Resources - [ Technical Data Sheets ](https://itaconix.com/resources?type=%22TDS%22) - [ Safety Data Sheets ](https://itaconix.com/resources?type=%22SDS%22) - [ Formulas ](https://itaconix.com/formulas) - About - About - [ History ](https://itaconix.com/about) - [ Tech Platform ](https://itaconix.com/about/technology-platform) - [ Leadership ](https://itaconix.com/leadership) - [ News & Events ](https://itaconix.com/blog) - Investors - Investors - [ At a Glance ](https://itaconix.com/investors) - [ Regulatory Announcements ](https://itaconix.com/investors/regulatory-announcements) - [ Reports & Results ](https://itaconix.com/investors/results-and-reports) - [ Share Information ](https://itaconix.com/investors/share-information) - [ Corporate Governance / AIM Rule 26 ](https://itaconix.com/investors/corporate-governance) - [ Corporate Contacts ](https://itaconix.com/investors/corporate-contacts) ##### Need Help? - [Talk to Us](https://itaconix.com/talk-to-us) - [Resources](https://itaconix.com/resources) - [ Search ](https://itaconix.com/blog/180516-itx_akzo_chelates-release-final#search-modal) - [ 1.603.775.4400 ](tel:1-603-775-4400) - [ Ask Itaconix ](https://itaconix.com/ask-itaconix) # [ Insights and Articles ](https://itaconix.com/blog) - Browse Topics More - [Investor News](https://itaconix.com/blog/tag/investor-news) - [RNS](https://itaconix.com/blog/tag/rns) - [News](https://itaconix.com/blog/tag/news) - [Cleaning](https://itaconix.com/blog/tag/cleaning) - [Formula](https://itaconix.com/blog/tag/formula) - [Sustainability](https://itaconix.com/blog/tag/sustainability) - [Beauty](https://itaconix.com/blog/tag/beauty) - [Performance](https://itaconix.com/blog/tag/performance) - [Fabric](https://itaconix.com/blog/tag/fabric) - [Hygiene](https://itaconix.com/blog/tag/hygiene) - [Dishwash](https://itaconix.com/blog/tag/dishwash) - [Investor Video](https://itaconix.com/blog/tag/investor-video) - [Cost-effectiveness](https://itaconix.com/blog/tag/cost-effectiveness) - [Plant-Based](https://itaconix.com/blog/tag/plant-based) - [Safety](https://itaconix.com/blog/tag/safety) - [Hair](https://itaconix.com/blog/tag/hair) - [Events](https://itaconix.com/blog/tag/events) - [Pet](https://itaconix.com/blog/tag/pet) - [Trading Update](https://itaconix.com/blog/tag/trading-update) - [Financial Highlights](https://itaconix.com/blog/tag/financial-highlights) - [Bathroom](https://itaconix.com/blog/tag/bathroom) - [Deodorant](https://itaconix.com/blog/tag/deodorant) - [Skin](https://itaconix.com/blog/tag/skin) - [Annual Report](https://itaconix.com/blog/tag/annual-report) - [Institutional Industrial](https://itaconix.com/blog/tag/institutional-industrial) - [Reports and Documents](https://itaconix.com/blog/tag/reports-and-documents) - [Solutions](https://itaconix.com/blog/tag/solutions) - [Surfaces](https://itaconix.com/blog/tag/surfaces) [Subscribe](https://itaconix.com/blog/180516-itx_akzo_chelates-release-final#blog-subscribe-form)   16 May 2018                              Itaconix plc (“Itaconix” or the “Company”) Itaconix and AkzoNobel move from the technical evaluation phase to defining a joint marketing effort for Itaconix bio-based chelates Itaconix is pleased to announce that following a successful technical and regulatory evaluation, AkzoNobel’s Chelates’ business has formally notified Itaconix of its intention to enter into a joint marketing effort related to Itaconix’s innovative bio-based chelates for use in the consumer and industrial detergents and cleaners' markets. This latest development follows from the initial announcement in September 2017 that AkzoNobel’s Specialty Chemicals business would commence the technical evaluation of Itaconix’s bio-based chelates. Although commercial details remain to be finalized, both parties target to complete final agreements before the end of 2018. The goal is to establish a strong multi-year relationship to deliver Itaconix’s innovative bio-based chelates to customers worldwide, thereby supporting the development of high performance, sustainable, consumer products using Itaconix technology. For full release, please download full news release. ![background image](https://8820271.fs1.hubspotusercontent-na1.net/hubfs/8820271/assets/images/backgrounds/glow-cta-bar.svg) ### Download full news release [ Download](https://8820271.fs1.hubspotusercontent-na1.net/hubfs/8820271/Imported_Blog_Media/180516-ITX_Akzo_Chelates-Release-FINAL.pdf) ## Related Articles [Investor News Itaconix signs agreement with Nouryon for Itaconix’s bio-based polymers for the detergents industry Jan 15, 2019 2 min read ![](https://8820271.fs1.hubspotusercontent-na1.net/hub/8820271/hubfs/itaconix-signs-agreement-with-nouryon-for-itaconixs-bio-based-polymers-blog.png?width=450&height=250&name=itaconix-signs-agreement-with-nouryon-for-itaconixs-bio-based-polymers-blog.png) ](https://itaconix.com/blog/itaconix-nouryon-chelates-announcement-for-january-15-2019-final-for-release) [Investor News Itaconix plc (“Itaconix”) Q1 2018 Trading Update Apr 16, 2018 2 min read ![](https://8820271.fs1.hubspotusercontent-na1.net/hub/8820271/hubfs/itaconix-plc-Q1-2018-trading-update.png?width=450&height=250&name=itaconix-plc-Q1-2018-trading-update.png) ](https://itaconix.com/blog/itaconix-plc-itaconix-q1-2018-trading-update) [Investor Video 5 Things Everyone Should Know About Itaconix Apr 1, 2022 9:50 min watch ![](https://8820271.fs1.hubspotusercontent-na1.net/hub/8820271/hubfs/itaconix-leading-the-boom-blog.png?width=450&height=250&name=itaconix-leading-the-boom-blog.png) ](https://itaconix.com/blog/5-things-every-investor-should-know-about-itaconix) ## Subscribe via Email Subscribe to our blog to get insights sent directly to your inbox. ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Laura Denner", "url" : "https://itaconix.com/blog/author/laurad" }, "dateModified" : "2024-07-18T18:10:15.374Z", "datePublished" : "2018-05-18T13:33:08.000Z", "headline" : "Itaconix and AkzoNobel move from the technical evaluation phase to defining a joint marketing effort for Itaconix bio-based chelates", "image" : [ "https://8820271.fs1.hubspotusercontent-na1.net/hubfs/8820271/Itaconix-and-AkzoNobel-move-from-the-technical-evaluation-phase-to-defining-a-joint-marketing-effort-for-Itaconix-bio-based-chelates.png" ], "mainEntityOfPage" : { "@id" : "https://itaconix.com/blog/180516-itx_akzo_chelates-release-final", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://8820271.fs1.hubspotusercontent-na1.net/hubfs/8820271/assets/images/logos/logo-full-color.png" }, "name" : "Itaconix" } } ```